Hands holding a phone showing a WhatsApp conversation with Halo AI agent listing plus-size model options
WhatsApp AI Agent

Meet Halo.

Your brand's creative director, on WhatsApp.

Onboarding 6 brands for Q2 2026. 2 spots remain.

Halo manages your entire content operation — generating on-model images, writing captions, publishing to social, planning your calendar — all from a WhatsApp conversation. It runs while you focus on your brand.

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halo.status --brand active --uptime 99.9% --learning continuous

Built and used daily by Subnet Studio. 1,200+ assets generated for production brands across South Africa, Europe, and the US.

The Shift

Before Halo

  • 4-week shoot lead times
  • Briefing agencies and photographers
  • Manually resizing for every platform
  • Chasing team approvals over email
  • No visibility on what content actually performs

With Halo

  • First images in under 3 minutes
  • Brief it in WhatsApp, plain language
  • Auto-exports all 7 platform formats
  • Team approvals via WhatsApp — APPROVE or REJECT
  • Performance learning engine tracks what works
What Halo Does

Every part of your content operation.

On-Model Image Generation

Generate campaign-quality images from a SKU number. Any model, any scene, any format.

_generate --sku 1024 --model anna --scene beach-bar --format 4:5

Direct Social Publishing

Post to Instagram, TikTok, and Pinterest immediately or on a schedule — without leaving WhatsApp.

_publish --platform instagram --schedule "tue 09:00 SAST"

Content Calendar Planning

Plan 4 weeks of content across all platforms. Specific dates, SKUs, caption drafts, and rationale.

_plan --weeks 4 --platforms all --include-captions true

Live Trend Intelligence

Real-time web research on what's performing in your category right now. Delivered as actionable insights.

_research --category swimwear --season ss26 --region za,eu

Team Approval Workflows

Send images to your team for sign-off inside WhatsApp. They reply APPROVE or REJECT. You're notified instantly.

_approval.send --images 3 --to kerryn --sku 1024

Performance Learning Engine

Learns your brand from every approval, rejection, and engagement signal. Gets measurably better every week.

_synthesis.run --signals 247 --learnings_updated 14 --confidence high
Proactive by Default

It doesn't wait to be asked.

MON 07:00

Morning content brief sent to WhatsApp

INSTANT

New Shopify product detected, content offered

SUN 23:00

Weekly learning synthesis runs silently

The Experience

No dashboard. No new app.

Just WhatsApp.

Halo onboarding conversation - introducing itself and asking about the user's role

Onboarding

User requesting SKU 2022 with model Neil at golf course bar - Halo confirming all details

Request

Halo delivering 2 generated images for SKU 2022 with download links

Delivery

Halo offering 4K upscaling and delivering high-res files with preview image

Upscale

User requesting video generation from upscaled image - Halo confirming video is processing

Video

Every feature. Every workflow. One conversation thread.

Infrastructure

Halo is built on the same infrastructure that powers Subnet Studio's client production — the Anthropic Claude language layer, Google's Gemini image engine, the WhatsApp Cloud API, and a custom brand-memory store on Supabase. Tested in production for 18 months before opening to other brands.

Download Founder's GuidePDF
Access

One agent. Built for your brand.

Halo is offered to a small number of brands per quarter, with pricing scoped to your scale and operation. Request access to discuss.

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Get Started

Your content operation,
running while you sleep.

Currently onboarding 2 fashion brands for Q2 2026.

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Halo is a Subnet Studio product. Built exclusively for fashion brands.